The trailer starts with a deserted beach which create the sense of tranquillity and peacefulness. The lone character is isolated which suggests she may be an outcast and likes her own company. The establishing shot highlights that there is no one around so if something happened there would be no one to help the woman.
Throughout the trailer a variety of shots are used, this would be something I would do as it gives the audience a good idea of what the film is going to be about very quickly. Having a woman as the main character subverts to the stereotypes that women are weak and men are strong and sporty.
A bird's eye view shows that the main female character is destined to be alone and isolated throughout the film as she is deliberately shown by herself. Through dialogue this is then emphasised as when the two other characters call her over she turns them down.
The use of syncing sounds create tension linking the scenes together. When we were about to hear the sound of a shark biting into the characters leg, it switches to a scene of her biting an apple, this suggests that there may be something that makes this film unique from all the other shark films that the audience may not expect.
The sound effects used are short and sharp and fit in well as a sequence together, they also highlight the clean cuts between each shot.
The scene then quickly changes from paradise to a nightmare, this is shown by the sudden change to dramatic music and darkening of the lighting. This all suggests a darker path has been set for the film and it's not going to be a normal holiday for the character.
The theme of the sea being dangerous is continued as it changes to red, this symbolizes danger, death and destruction, also highlighting that the film is a horror with the use of deathly colours. This footage is accompanied by a beeping the sound you would hear with an explosion, suggesting that the characters life is at risk and that all around her is crumbling.
The unique selling point is focused on that this film is similar to jaws but uses a female lead which is different than most horror films as they're usually seen as weak and vulnerable.
I think that the variety and range of shots used would be something I could involve in my trailer as well as the use of music to change the audiences emotions. However, I would not use similar locations from this trailer nor create this type of film as I feel it would be extremely hard to complete with the resources available and the editing software that would need to be used. My film won't be based on special effects and so I will have to create a film based more on situations that revolve around the locations I will be using.
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